pop!A-RAZZI: Reebok Pump 20th Anniversary Party

Reebok Pump Key Chains
Sneaker Display
Reebok Pump Display
Reebok Pump designer Paul Litchfield
POP Burger - NYC
Former NBA player and Hall of Famer Dominique Wilkins and former NFL player Emmitt Smith
Gift Bag items

Reebok Pump 20th Anniversary Party
POP Burger - NY, NY

Let’s take you back… Circa ’89/’90. A young Bronx girl gets her first pair of Reebok Pumps and feels on top of the world! Hold on as I pump my sneakers so they fit just right… {{{pump}}} {{{pump}}} {{{pump}}} Ahhhhhh, now I’m ready to go!

I can’t believe it was 20 years ago that Reebok first launched their Pump line. As a kid it was “The” shoe to have and you might as well not even walk through the halls if you didn’t have yourself a pair. In order to celebrate the big 2-0 Reebok enlisted legends Dallas Cowboy’s Emmit Smith and Atlanta Hawk’s Domonique Wilkins. Also, in attendance was Reebok Pump designer Paul Litchfield, who was awarded with the best sneaker gimmick ever during the party for coming up with this kind of attention to the sneakers.

The event was held at Meatpacking District’s Pop Burger in New York City. The decor played homage to the sneaker line and featured collaborative Reebok Pumps involved in the Reebok Pump 20 Program which were on display hanging from the ceiling. Cheers to Reebok on hitting this great mark!

Photo by Neilson Barnard/Getty Images North America